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- Your Marketing Strategy Thu, Feb 28th 2013
- Plain Bonkers! Mon, Feb 25th 2013
- It's A Wrap! Tue, Dec 11th 2012
- Unlocking the value in your customers. Sun, Oct 07th 2012
- Do you thank your best customers properly? Mon, Apr 09th 2012
Upcoming Events
Wednesday 6th June Essential Selling Skills Dundee Apex Hotel £175 +vat
A one day workshop where you will learn to become a more effective sales person.
This course is designed to provide you with essential techniques and strategies to understand
the sales process and toovercome objections so that you will close more sales.
To book a place:
Call 0800 0932 874 or 07860 476358 or send an e-mail to training@knoxcoaching.co.uk
A deposit of £40+vat is required with booking, and the balance 7 days prior to the event.
Essential Selling Skills
Description:A one day workshop where you will learn to become a more effective sales person.
This course is designed to provide you with essential techniques and strategies to understand
the sales process and toovercome objections so that you will close more sales.
To book a place:
Call 0800 0932 874 or 07860 476358 or send an e-mail to training@knoxcoaching.co.uk
A deposit of £40+vat is required with booking, and the balance 7 days prior to the event.
Dundee Apex Hotel
Who will benefit?• Business to business sales people
• New sales people
• Account managers
• Field sales people
• Business development managers
• Small business owners
• Learn the difference between an average sales person and a superstar sales person.
• Learn how to build effortless rapport with your prospects.
• Learn how to make that positive first impression.
• Learn how to generate business over the telephone.
• Learn how to identify the specific needs of your client and how to match these with what you are selling / offering.
• Learn how to prepare for sales presentation calls.
• Learn how to overcome objections and excuses in a positive and influential manner.
• Learn how to build up credibility and “likeability” from your prospect.
• Learn how to understand your prospects’ needs and desires and how to read these.
• Enhance your questioning skill.
• Learn how to understand the motivations of your prospects.
• Learn techniques of how to get to that “YES” and close the sale.
• How to get your point across without the waffle.
Sept, Oct, Nov dates to be confirmed
Tuesday 26th June Using Social Media to Attract & Retain Patients Holiday Inn, Corstorphine, Edinburgh £150 + VAT
CPD Entitlement - 5 hours Verifiable CPD
This course is designed to educate delegates on the differences between a personal Facebook profile and a business page. Creating, optimising and using a Facebook page to win more business will form the basis of the course. We will look at ways to create an engagement strategy to help you build your fan base and then market to them effectively.
Using Social Media to Attract & Retain Patients
Description:CPD Entitlement - 5 hours Verifiable CPD
This course is designed to educate delegates on the differences between a personal Facebook profile and a business page. Creating, optimising and using a Facebook page to win more business will form the basis of the course. We will look at ways to create an engagement strategy to help you build your fan base and then market to them effectively.
Holiday Inn, Corstorphine, Edinburgh
Who will benefit?Dental Practice owners, practice managers and receptionists and anyone in the practice with an interest in social media.
What will you learn from the course?The course will also cover how to incorporate Facebook into other marketing activities, understand and use Insights to learn what works for you and what doesn't and Facebook Ads to help you turbo-charge your marketing. The course will also look at Twitter and how that can be used strategically to build relationships with potential patients and opinion leaders. Facebook and Twitter, if used correctly and effectively will result in improved patient awareness and perception of your practice.
Next Event Dates:Wednesday 27th June Improving Practice Profitability Holiday Inn, Hamilton £150 + VAT
CPD Entitlement - 5 hours Verifiable CPD
The difference between a highly-profitable dental practice and an average dental practice can come down to how efficiently each dentist is able to optimise their diary. This course is designed to help delegates maximise their profit by looking at what impacts both positively and negatively on the profitability of their practice including diary management
Improving Practice Profitability
Description:CPD Entitlement - 5 hours Verifiable CPD
The difference between a highly-profitable dental practice and an average dental practice can come down to how efficiently each dentist is able to optimise their diary. This course is designed to help delegates maximise their profit by looking at what impacts both positively and negatively on the profitability of their practice including diary management
Holiday Inn, Hamilton
Who will benefit?Practice owners, practice managers & dental receptionists
What will you learn from the course?The average dental chair in the UK has a patient in it approximately 80% of the available time. Gaps, failed appointments and short notice cancellations account for a large proportion of the remaining 20%. Practice profitability can increase by a massive 50% when chair-time usage increases from 80% to 90% and this course is designed to show how this can be achieved. Attracting new patients, optimising patient recalls and maximising patient retention are also covered as these are essential to boost patient numbers within the practice.
Next Event Dates:Thursday 28th June Using Social Media to Attract & Retain Patients Holiday Inn, Hamilton £150 + VAT
CPD Entitlement - 5 hours Verifiable CPD
This course is designed to educate delegates on the differences between a personal Facebook profile and a business page. Creating, optimising and using a Facebook page to win more business will form the basis of the course. We will look at ways to create an engagement strategy to help you build your fan base and then market to them effectively.
Using Social Media to Attract & Retain Patients
Description:CPD Entitlement - 5 hours Verifiable CPD
This course is designed to educate delegates on the differences between a personal Facebook profile and a business page. Creating, optimising and using a Facebook page to win more business will form the basis of the course. We will look at ways to create an engagement strategy to help you build your fan base and then market to them effectively.
Holiday Inn, Hamilton
Who will benefit?Dental Practice owners, practice managers and receptionists and anyone in the practice with an interest in social media.
What will you learn from the course?The course will also cover how to incorporate Facebook into other marketing activities, understand and use Insights to learn what works for you and what doesn't and Facebook Ads to help you turbo-charge your marketing. The course will also look at Twitter and how that can be used strategically to build relationships with potential patients and opinion leaders. Facebook and Twitter, if used correctly and effectively will result in improved patient awareness and perception of your practice.
Next Event Dates:Tuesday, 2 October 2012 The British Dental Association (NI Branch) Seminar ~ "Facing The Challenge" Venue: Ramada Hotel, Belfast Time: 7 – 9 pm (Light supper provided)
Facing the Challenge
Practice in a changing environment
Practice profitability is an issue for all in current times. This session will offer members an insight into different ways to maximise patient retention, minimise downtime in the chair and will look at ways to increase earnings per hour. Having worked with over 500 practices over the past 25 years, Simon Knox (Business Improvement and Profitability Coaching) will share with BDA members what he has seen that works well and what he has witnessed that simply does not work.
Simon Knox has worked over the years with three leading practice management suppliers and has a wealth of knowledge when it comes to helping practices become as efficient as possible with their administration.
No two practices are the same. Simon’s blend of helping clients develop knowledge, skills and attitudes simultaneously is at the core of his approach to helping ordinary performance become extraordinary performance.
The British Dental Association (NI Branch) Seminar ~ "Facing The Challenge"
Description:Facing the Challenge
Practice in a changing environment
Practice profitability is an issue for all in current times. This session will offer members an insight into different ways to maximise patient retention, minimise downtime in the chair and will look at ways to increase earnings per hour. Having worked with over 500 practices over the past 25 years, Simon Knox (Business Improvement and Profitability Coaching) will share with BDA members what he has seen that works well and what he has witnessed that simply does not work.
Simon Knox has worked over the years with three leading practice management suppliers and has a wealth of knowledge when it comes to helping practices become as efficient as possible with their administration.
No two practices are the same. Simon’s blend of helping clients develop knowledge, skills and attitudes simultaneously is at the core of his approach to helping ordinary performance become extraordinary performance. Location:
Venue: Ramada Hotel, Belfast
Time: 7 – 9 pm (Light supper provided)
Dental Practice Owners and Practice Managers
What will you learn from the course?Maximise patient retention
Optimising chair time utilisation
The role of Social Media in practice
Understanding KPI's within the practice
Marketing Dos and Don'ts
Customer Care Essentials
Getting more patients to say Yes!



